Warning! Are You Sabotaging Your Business?

 

It is no coincidence our tag line is Do less. Profit more.

The promise of the Reverse Funnel Workshop is that you can grow your online business and 3X - 10X profits without doing a blog, podcast, social media or even having an email list. 

Doing less is not just appealing. It is imperative.

If you are running around like a chicken with your head cut off, creating this content and that …

Throwing a load of crap against the wall and hoping something sticks …

Not only is it exhausting and frustrating... 

Your business is depending on sheer luck.

And luck is a terrible strategy. 

Let me ask you this …

How many different hooks have you tested for your core offer?

Do you know what percentage of that fancy email campaign you paid someone to build you are being opened? 

Do you split test different subject lines? 

What about click through rate? 

What do you do to optimize conversions on your lead magnets and webinars?

Or your Facebook ads …

Let me show you why this matters …

In this video, I give you several examples …

The first is a Facebook ad I am running … it is sending cold traffic to a three video series.

The difference, in cost per lead, between various interests I HAD THE TIME TO TEST, is $5 to $10 per lead!

The second is the three videos I am running them to …

Videos #2 and #3 were not getting any views ... meaning the leads were wasted ... until I HAD THE TIME to review the results and noticed. Once I added the ability to click from one to another ... problem solved.

Similar story with the Long-Ass Email Sequence …

These tweaks matter …. 

If I get 100 leads at $10/ea and only convert 1%, with a $1000 lifetime value, I break even. 2% and I make $1000. 

If I bring those same 100 leads in at $1, like I am doing in the video, and I sell 1 program, I make $900.

I have the Reverse Funnel down to five steps ..

One reason we keep things simple is because micropreneurs don’t have time for anything more complex.

But the other reason is that it is imperative, if you want to grow/profit, that the things you do be the little hinges that swing the big doors ... 

And then you oil the snot out of those hinges...

Since your business is resting on them.

Make sense? Hope that helps.